7 C's OF DIGITAL MARKETING
1. Content
2.
Customer
3.
Context
4.
Community
5.
Convenience
6.
Coherence
7.
Conversion
1. Content
Creating valuable, relevant, and consistent content to attract and engage the audience.
2.Customer
Understanding the target audience, their needs, behaviors, and preferences.
3.Context
Ensuring the content is contextually relevant to the platform and the audience’s current situation or needs.
4.Community
Building and nurturing a community around the brand, fostering engagement and loyalty.
5.Communication
Establishing two-way communication channels between the brand and its audience.
6.Consistency
Maintaining a consistent brand message, voice, and experience across all digital channels.
7.Conversion
Optimizing the user journey to convert prospects into customers, focusing on measurable goals and outcomes.
7 cs of digital marekting